- How do I submit a press release for free?
- How do you distribute a press release?
- What are the rules of writing a good press release?
- Should I send press release in Word or PDF?
- Do press releases work?
- What should a press kit include?
- Who do I send my press release to?
- Where can I publish a press release?
- How many words should a press release be?
- How far in advance should you send a press release?
- How much does it cost to release a press release?
- What is the best press release distribution service?
- Why do companies issue press releases?
- Are press releases worth it?
- Is a press release free?
- Are press releases dead?
- What’s the best day to send a press release?
- How much does a media kit cost?
How do I submit a press release for free?
Free Press Release Submission ListPR Urgent – Submissions to this site have been known to reach Google News.
Online PR News – Free submissions to this site are left online for about three months.
PR Log – Free submissions include distribution, allow links, and can be tagged with industry and location tags.More items…•.
How do you distribute a press release?
How do you distribute a press release?Find journalists who might be interested in your press release. … Get the journalists’ contact details. … Craft a killer pitch. … Send your press release pitch (at the right time). … Follow-up on your release.
What are the rules of writing a good press release?
The 10 golden rules of writing press releasesKeep it brief. … Use attention-grabbing headlines. … Include a release date. … Convey the key facts in your first paragraph. … Expand the story – but keep it lean. … Include some good quotes. … Add a profile or backgrounder and contacts. … Include a photograph.More items…
Should I send press release in Word or PDF?
First, a couple of don’ts: Please don’t attach the information as a word doc or pdf (yes, people still do this), or merely hyperlink to a press release posted online. Don’t clear your throat in the subject line– get straight to the point– and don’t shout at me with all-caps.
Do press releases work?
Yes, the press ignores bad press releases. However, good news releases do in fact produce positive placements, often in the form of original articles that have no resemblance to a news release but were triggered by a news release. … Their news releases with high impact, newsworthy headlines get the most media placements.
What should a press kit include?
What should be in a media kit?Media or PR contact information. In the event a member of the press should reach out to an organization, who should they contact? … Important and recent press releases. … Company background. … Leadership biographies and headshots. … Logos. … B-roll footage and still photographs. … Other elements.
Who do I send my press release to?
Send your release to your local media outlets.Daily newspaper in your community: Contact the City Editor or the editor in charge of the section that relates to your content.Weekly newspaper: Editor.Magazine: Editor or Managing Editor.More items…
Where can I publish a press release?
Our list of paid press release submission websites 2020 (which we think are the best)NamePrices fromNewswire$149 per domestic press release and $1,649 for per global press releasePR NewswireAround $1,000 per press releaseBusiness WireAround $800 per release, upwards24-7 Press Release$19 to $389 per release5 more rows•Feb 24, 2020
How many words should a press release be?
400 wordsThe ideal length of a press release is about an A4 side or about 300 to 400 words (the length of a short news item). That’s just three or four short paragraphs and a couple of of quotes. If yours is longer than that, you’ve probably got unnecessary waffle that doesn’t add anything to your story.
How far in advance should you send a press release?
If you’re targeting local papers about a new shop or café opening then it’s best to send your release around 2 – 3 weeks in advance. Furthermore, if you’re commenting on some breaking news, targeting online and daily newspapers, as well as TV and Radio, you need to send your release on the day.
How much does it cost to release a press release?
Distributing your press release locally or to most states will cost $350. Targeting your top markets or regionally will bring the price up to $575, and sending your press release nationally will cost around $805. PR newswire also has international distribution options.
What is the best press release distribution service?
2020’s 9 Best Press Release Distribution ProviderseReleases.EIN Presswire.NewswireJet.24-7 Press Release Newswire.Linking News.PR Newswire.PRWeb.GlobeNewswire.More items…•
Why do companies issue press releases?
The ultimate goal for companies in issuing a press release is to gain instant exposure, build trust with existing and prospective customers, and increase traffic to their website or stores. The benefits of press releases are clear but some limitations still remain.
Are press releases worth it?
Is it worth spending your time dealing with a press release? The short answer is yes. Press Releases are still relevant and probably will be for a long time to come, not only for search engine optimization, but for marketing, in general.
Is a press release free?
There are free press release distribution sites available, and there are also ones that charge a fee to get your press release published on multiple websites in your industry.
Are press releases dead?
While the press release as we’ve known – and used – it for decades is in fact dead, it also continues to live on in other forms. But just like any other tactic, it should only be used if you’re confident it supports your strategy and contributes toward your end goals.
What’s the best day to send a press release?
ThursdayAccording to our data: The best day to send a press release is on Thursday. The best time to send a press release is between 10 am and 2 pm.
How much does a media kit cost?
Press kits $125 high/hour, $53 low/hour, $85 average/hour; $5,000 high/project, $1,000 low/project, $2,334 average/project. Press/news release $100 high/hour, $23 low/hour, $62 average/hour; $1,000 high/project, $75 low/project, $305 average/project.